剑桥商务英语听力案例：Rau Pack公司的发展与未来战略

学习英语不仅要掌握语法和词汇，更重要的是能在真实场景中自然运用。然而，课本上的句子往往过于正式，与实际生活中的表达相差甚远。想要说出一口地道、自然的英语，就需要接触真实语境中的对话。在这里，我们精选日常高频使用的英语表达，涵盖社交、工作、旅行等场景，帮你摆脱“教科书式英语”，学会老外真正在用的说法。下面是本期《新编剑桥商务英语(初级) Unit 16b》的内容，坚持积累，让你的英语更贴近生活！

Could you tell me about Rau pack and its activities? We're an agent for German manufacturers of packing machinery. We provide them with a British sales network and translate their documents. Specifications and parts list into English. I see. We also deal with the British customers and all their inquiries and correspondence. And we arrange customers visits to Germany. That's very interesting.

How did this company begin? Before I started Rau pack, I worked in sales for eight years for an international company here in the UK. We had to use some small suppliers of packing machinery to complete our product range. But working with both large and small suppliers caused problems. The smaller companies wanted someone to sell only their products. So in 1982, I left and set up my own company, Rau pack limited. Wow, it was a big step.

And how has this company developed since then? Well, I began selling to the drinks industry. Our suppliers began developing excellent new machines that were technically more advanced than our competitors. These machines helped us to expand into the food and pharmaceutical industries. And our salespeople were very good at understanding and selling these new machines. So Rau pack got a name for delivering excellent products and providing a service that was fair to both customers and suppliers.

Very good. Since then, turnover has grown to nearly ten million pounds a year. And our customers now include companies such as Smith Klein, Beechham, Boots and Glacso. Excellent. We moved into these new offices last year. And at the moment, we're looking for new staff to help the company grow further. Very good.

And the future, how do you see the future? I think technical development is the key to the industry. Companies have to produce and pack more and more specialized goods to satisfy their customers. So in future, our suppliers will have to develop their machines technically but without losing any reliability. Our job, of course, is going to be to sell these new machines and continue to provide the best possible support for both our customers and our suppliers.

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